Many companies decide to outsource activities that are not their expertise so they can concentrate more on their core business activities. If your company engages in Spanish SEO for instance, it's important that you understand the areas of integration with social media marketing, public relations, and PPC, just to mention a few.
Samples of areas of integration:
- SEO and Social Media: How Social Activity Influences Search Engine Rankings
- Google+ and Twitter Influencing Search Rankings
- SEO and Public Relations: How an Effective Press Release Can Influence Search Engine Rankings
- Integrating Bloggers, Writers, and Journalists can be a challenge but it's important that you do it right to get your message out in a cohesive and holistic fashion, not to mention the importance of diversity from link sources
- SEO and PPC: How an Integrated Search Campaign Can Impact Positively Your Organization
- There are numerous synergies exist between PPC and SEO.
To read more, download the white paper "Hispanic Online Marketing and Working With Cross-Functional Teams"
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